Midwest downtowns tour
a5 Branding and Digital brought representatives from Cuyahoga Falls, Ohio to visit three thriving, small downtowns near Chicago to learn how Cuyahoga Falls might reinvent its own center. This video condenses the entire weekend into a few minutes for those who could not attend in person. I shot the footage (doc-style, run and gun, with little advance planning) and a5 edited. My past experience in urban planning informed my spur-of-the-moment decisions about what footage to shoot and how.
The visit and video worked: Cuyahoga Falls is beginning to transform its downtown following the lessons of the communities featured in this tour.